There are many marketing hacks that can help you grow your
traffic, leads and sales. Below are our top picks that we think may help you:
Using the AIDA formula – AIDA stands for Attention,
Interest, Desire, and Action. It is a proven formula that can help you craft
engaging and persuasive copy for your website, landing pages, ads, emails and
more. You need to grab your audience’s attention, spark their interest, create
a desire for your product or service, and prompt them to act.
Optimising email strategy – Email is still one of the most
effective marketing channels, with a high return on investment for small
businesses. You can segment your email list based on your customers’ interests,
behaviour, and preferences, and send them personalised and relevant messages
that offer value and incentives¹.
Using the AIDA formula – AIDA stands for Attention,
Interest, Desire, and Action. It is a proven formula that can help you craft
engaging and persuasive copy for your website, landing pages, ads, emails and
more. You need to grab your audience’s attention, spark their interest, create
a desire for your product or service, and prompt them to act.
Embracing video marketing – Video is a powerful medium that
can boost your brand awareness, engagement, and conversions. You can use live
videos, branded videos, explainer videos, testimonials, tutorials and more to
showcase your value proposition, educate your audience, build trust, and drive
action¹.
Laser-targeting your visitors’ interests – You can use tools
to collect visitor demographics and interests’ data on your website. This can
help you understand what your audience is looking for and create content that
matches their needs and preferences.
Finding top landing pages and popular post types – You can
also use software to track which pages and posts are getting the most traffic
and conversions on your site. This can help you identify what kind of content
works best for your audience and create more of it.
Using creative popup placement – You can use popup creator
software to create eye-catching popups that capture your visitors’ attention
and encourage them to sign up for your email list, download your lead magnet,
take advantage of your offer or any other action you want them to take. You can
also use exit-intent technology to show popups when your visitors are about to
leave your site.
Using conversion hacks – There are many ways you can
optimise different parts of your business to increase profits, lead production
and decrease costs. Some of the best conversion hacks are using scarcity and
urgency tactics, adding social proof and testimonials, creating a clear value
proposition, simplifying your checkout process, offering free shipping and
returns, using retargeting ads and email campaigns.
Happy Marketing!